Showing posts with label personal satisfaction. Show all posts
Showing posts with label personal satisfaction. Show all posts

Saturday, June 30, 2012

Publishing for Just One Reader

Of all the interviews that I have published, I think I am most proud of this one: "Mother Seeks Kidney, Lifesaving Hero Through Facebook." It tells the story of one brave woman who is facing some some serious health issues. Even with dialysis treatments, the prognosis is bleak, and she expects she might have five years left, during which time she will become sicker and sicker.

The thing is, though, her condition can be not just more effectively treated, but virtually cured with a tested, approved, and proven medical technique. Despite this, 4500 people each year die while waiting their chance to undergo that "cure." Granted, the cure is ot permanent, but it does grant a reprieve of 10-30 years or so. That treatment is a kidney transplant.

Unfortunately, too few donors step forward to meet the needs of patients who have experienced kidney failure. The interview with Maria gives an emotional account of what it's like to sit on a transplant waiting list for years, knowing that it only takes one person, one hero, to step forward and offer to help. In Maria's case, she has turned to Facebook to try to locate a suitable donor.

This article hopes to reach that one single individual willing to give the gift of life for Maria. In order to reach that one reader, however, it's important to put the article in front of as many people as possible and get them to share it as broadly as they can to aid the search. Of course, all of them will also learn about the effects of kidney failure and dialysis, as well as the importance of organ donation.

Those who donate kidneys are thoroughly screened to make sure they are healthy and have no significant risk factors that would reduce the function of their remaining kidney should they donate one. So effective is this screening that kidney donors have identical life expectancies as those with two functioning kidneys.

To hear Maria's story in her own words and learn more about kidney donation, click the interview link.

Finding the Story

As for the interview itself, I first learned of Maria and her situation when a former colleague of mine contacted me and mentioned that it might make a good story and, of course, help to publicize Maria's search for a donor. Personal contacts can be an important source of potential news stories and newsworthy interview subjects.

Editorial Requests

I thought the emotion of the story made it very compelling, but my editor suggested that the Facebook search made it more unique and asked me to revise it to focus a bit more on that angle. Unusual and emotional stories are more likely to be prominently featured and reach a larger audience. Since that is the goal of the piece, I was happy to oblige.

Wednesday, June 29, 2011

Enjoying the process

I've already remarked about how much I enjoy conducting interviews. They offer me a unique learning experience that I've compared to a private one-on-one college class tailored specifically to me. I can ask anything and drill down on anything that interests me. I'm a curious person, so that is very satisfying.

I just spent an hour talking with the CEO of one of the country's largest fireworks companies for a couple of Fourth of July question and answer pieces requested by Y!CN. It occurred to me afterwards that the feeling I get after completeing an interview is very similar to, though at a somewhat lesser level than the rush I used to get just after finishing a kick-boxing match. Back in the day, I'd walk around with my feet several feet off the ground for days after a fight, while it was diminished if I didn't do well in the fight, it was still there. I actually get that same feeling after a good interview, although my feet may only be a few inches of the ground by comparison.

I feel good, fully energized, awake and... fully present, I guess.  At any rate, I just wanted to take a minute to say how much I really love my work.